Equity distribution in TazaMall.com
Equity distribution in TazaMall.com should balance founder control, investor interest, and key team incentives. Here’s a suggested equity-sharing model for the core leadership team:
1. Founder(s), Early Investors, Government, & Team (55-65%)
- Founder(s): 50-60% (Retains majority control)
- Early Investors/VCs: 10-15% (Depends on fundraising needs)
- Government: 10 – 15%
- Core Executive Team (5-25%)
2. Core Executive Team (35-45%)
| Role | Equity Share (%) | Notes |
|---|---|---|
| CEO (Chief Executive Officer) | 1-5% | Lead decision-maker, overall responsibility |
| COO (Chief Operating Officer) | 1-5% | Manages day-to-day operations, logistics, and execution |
| CTO (Chief Technology Officer) | 1-5% | Oversees technology, platform development, and security |
| CMO (Chief Marketing Officer) | 1-5% | Drives marketing, branding, and customer acquisition |
| CFO (Chief Financial Officer) | 1-5% | Handles financial strategy, fundraising, and budgets |
| CDO (Chief Digital Officer) | 1-5% | Focuses on digital transformation, automation, and AI |
| CCO (Chief Customer Officer) | 1-5% | Ensures customer experience, loyalty, and retention |
| CPO (Chief Product Officer) | 1-5% | Manages product listings, quality, and seller onboarding |
3. Future Hiring & Employee Stock Option Plan (ESOP) (5-10%)
- Allocated for future executives, senior hires, and key employees.
- Helps attract top talent and ensures long-term commitment.
Additional Considerations:
✅ Vesting Schedule: 4 years with a 1-year cliff (ensures long-term commitment).
✅ Performance-Based Equity: Additional shares can be allocated based on performance metrics.
