Scenario Planning – Preparing for Future Outcomes
🔮 Purpose:
Anticipate different possible futures and prepare strategies for both opportunities and risks.
✅ Best-Case Scenario
- 📈 Explosive growth in user adoption
- 🤝 Strong partnerships with local & international brands
- 💳 Seamless digital payment adoption
- 🚚 Efficient logistics & delivery network
- 🌍 Expansion into untapped regions
⚠️ Worst-Case Scenario
- 🛑 Regulatory hurdles or e-commerce restrictions
- 📉 Decline in user engagement due to stronger competitors (Daraz/OLX)
- 💸 Rising operational costs eating profits
- 🏦 Limited funding & investment slowdown
- 😕 Poor customer experience → low loyalty
🎯 Strategic Use for Tazamall
- 🔍 Identify risks early and create mitigation plans
- 📊 Develop flexible strategies for different outcomes
- 🧩 Diversify offerings to stay resilient
- 🛡️ Build adaptive organizational culture
⚡ Bottom Line:
Scenario Planning allows Tazamall to stay prepared, adaptable, and resilient no matter how the market evolves.
